Resources

Articles

Perspectives on how AI search is changing the way buyers find, evaluate, and trust brands.

How to track Google AI Overviews traffic and click loss in 2026 (GSC guide)

Track AI Overviews traffic and click loss in Search Console: what the generative AI report shows, and what it hides.

How to optimize your content for RAG and AI retrieval in 2026

Learn how to optimize for RAG and AI retrieval in 2026: crawler access, passage extractability, and what Google says you can skip.

How to earn Microsoft Copilot citations: Bing grounding and source selection (2026)

How Copilot citations work in 2026: Bing grounding queries, chunk-level source selection, and the steps that get your pages cited.

How to do SEO for Claude AI: get your brand seen by business users in 2026

Learn how to do SEO for Claude in 2026: crawler access, answer-ready pages, earned citations, and the metrics that prove it works.

The 12 Best Answer Engine Optimization (AEO) Tools in 2026, Compared

Compare the 12 best answer engine optimization tools in 2026 by the job they do: tracking, citations, content, and execution.

How to Earn Google Gemini Citations: Google Index and Source Logic (2026)

How Google Gemini selects citations from its search index, and the concrete steps that earn Gemini citations in 2026.

How to Optimize Your Brand for Grok: A Step-by-Step Guide for 2026

How to optimize your brand for Grok in 2026: technical access, content structure, X signals, and tracking, step by step.

How to Optimize Your Site for AI Crawlers: GPTBot, ClaudeBot and OAI-SearchBot (2026)

AI crawler optimization: robots.txt rules for GPTBot, ClaudeBot, and OAI-SearchBot, plus llms.txt, schema, and speed fixes.